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From the BBC to YouTube:
Open University & broadcasting in a Multiplatform world
Dr Janet Sumner
This event took place on 28th October 2011
Berrill Lecture Theatre, The Open University, Walton Hall Campus, Milton Keynes, United Kingdom
Why do we broadcast?
The good old days:
1969-2000:
OU course material
delivered to students during the night time 'Learning Zone'.
More recently:
2000: OU goes
'Primetime'
BBC2 with single channel
Series e.g. Rough Science, James Mays’ Big ideas, Fossil Detectives.
2002:
OU goes
'Landmark'
BBC1 e.g. Darwin and the Tree of Life, Life, Frozen Planet
To reach an audience with free and open learning
Click below to play the event (22 minutes)