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Inaugural Lecture

It's All Too Mootiful: language of food controversies and the role of applied linguistics

Prof Guy Cook
This event took place on 8th May 2006
Berrill Lecture Theatre, The Open University, Walton Hall Campus, Milton Keynes, United Kingdom
The lecture looks into the language used in public controversies about food. Debates such as those over food labelling, GM crops, organic agriculture, and school meals have brought together people with very different views and agendas - and very different ways of talking about them. The aim of this inaugural lecture is to show how linguistic analysis can throw light on what happens in these debates, and suggest how it can also contribute to education and public opinion. In pursuit of this aim, the speaker also maps out and exemplifies new directions and emphases for the discipline of applied linguistics

Click below to play the event (60 minutes)